The international real estate franchisor announced Monday it is acquiring Gadberry Group, a location intelligence data company.
RE/MAX announced Monday it is acquiring Gadberry Group, an Arkansas-based location intelligence data company with 16 employees. Financial details were not immediately disclosed, but the deal consisted of a combination of cash and stock, according to a filing with the U.S. Securities and Exchange Commission (SEC).
The acquisition is the latest in a string of tech-based acquisitions for the company.
“The acquisition of Gadberry Group is another building block in the RE/MAX quest to become the worldwide leader in real estate technology,” Adam Contos, RE/MAX Holdings CEO, said in a statement. “For our RE/MAX brand, Gadberry Group is highly complementary to both our First app and booj platform, further strengthens our overall technology infrastructure, and bolsters our formidable data and analytic capabilities.
RE/MAX also said that “Gadberry Group further broadens our revenue mix