Surviving a pandemic? There’s an app for that.
Online shopping has experienced huge growth due to the COVID-19 pandemic, but technology is for more than just shopping online. Mobile apps can greatly improve the in-person shopping experience.
Apps have long been the future of in-person retail, but the pandemic sped up their adoption. Apps help brands continue to deliver great experiences while maintaining social distancing and following local guidelines. Mobile apps are key to solving many of the problems retailers face during the COVID-19 pandemic.
Mobile apps can improve the in-person shopping experience during COVID-19 in three main ways:
1 . Facilitate Seamless Pickup
BOPIS (buy online, pickup in store) has seen tremendous growth during the pandemic. But much of the convenience factor is lost if customers can’t get their items quickly when they arrive at the store. Mobile apps allow customers to check in when they arrive or