Tag: Charli

Teen-focused digital bank Step launches with Charli d’Amelio

  • Step is a no-fee digital bank for teenagers, offering secured credit cards and an app.
  • It’s working with influencers like TikTok megastar Charli d’Amelio to spread the word, and banking on referrals between users to grow its platform.
  • Fintechs like Current and Greenlight, too, offer debit cards and savings accounts for kids.
  • Step will also have a brand ambassador called the Step Squad.
  • Visit Business Insider’s homepage for more stories.

 

Banking isn’t typically top of mind for teens, and teens aren’t typically top of mind for banks. But as Gen Z comes of age, fintechs are starting to pay attention to the digitally-savvy segment.

Step, a digital-only bank for teens, just launched, and it’s using influencers like TikTok superstar Charli D’Amelio to spread the word.

D’Amelio, 16, is the most-followed individual on the app, with nearly 90 million followers.

When Step founder and CEO CJ MacDonald first met D’Amelio and

Read More

As Trump TikTok ban nears, the app’s star Charli D’Amelio joins rival Triller

TikTok star Charli D'Amelio during an interview with host Jimmy Fallon in March. D'Amelio recently joined rival music video app Triller. <span class=(Andrew Lipovsky/NBC)” src=”https://s.yimg.com/ny/api/res/1.2/DdyBSVD26XB09ziAFQ3zjw–/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTQ2OS4xNjA3MTQyODU3MTQz/https://media.zenfs.com/en/la_times_articles_853/6d6a6fa9b50293a4f27bef4d1b558c16″ data-src=”https://s.yimg.com/ny/api/res/1.2/DdyBSVD26XB09ziAFQ3zjw–/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTQ2OS4xNjA3MTQyODU3MTQz/https://media.zenfs.com/en/la_times_articles_853/6d6a6fa9b50293a4f27bef4d1b558c16″/
TikTok star Charli D’Amelio during an interview with host Jimmy Fallon in March. D’Amelio recently joined rival music video app Triller. (Andrew Lipovsky/NBC)

As President Trump’s ban on TikTok nears, some of the social video platform’s biggest stars, including Charli and Dixie D’Amelio, are joining rival app Triller.

The sisters and their parents, Marc and Heidi, boast a total of roughly 138 million followers on TikTok.

Sixteen-year-old Charli D’Amelio, known for her dance videos, has the largest fan base, with 87 million TikTok followers. On Triller, Charli has accumulated 928,000 followers as of Tuesday. Singer Dixie D’Amelio, 19, has 38 million followers on TikTok.

“We couldn’t be more proud to welcome the D’Amelio family to the Triller family with open arms,” said Bobby Sarnevesht, Triller’s chairman, in a statement. “They are an incredibly multi-faceted and talented family who have already been invaluable to us.”

The

Read More

Triller aims for TikTok with additions of influencers like Charli D’Amelio and Addison Rae

Triller had been poised to benefit from a potential TikTok ban in the U.S. Though that may not happen now, given the apparent Oracle deal, the chaos around TikTok has increased the attention given to alternative apps such as Triller. As TikTok users sought a new home — or at least hedged their bets in the event of a full ban — Triller’s app shot up the app store charts. It even became the No. 1 across 80 different countries at some point, Triller CEO Mike Lu says.

At Techcrunch Disrupt 2020, Lu today spoke of Triller’s growing potential and what makes its app unique. He also touched on Triller’s involvement in several high-profile additions, including influencers and public figures like TikTok star Charli D’Amelio and family, and even Trump himself.

Lu also noted another top TikToker, Addison Rae, will make her way to Triller this week, as well.

Though

Read More